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Beyonce Releases “I Was Here” Video for World Humanitarian Day

Submitted by on August 20, 2012 – 12:45 pm Comments

Beyonce singing during the filming of her new music videoWith a few days of buzz before it’s release, Beyonce’s new video “I Was Here” was finally released over the weekend. The video was filmed at the United Nations in an attempt to bring more attention to World Humanitarian Day, which was yesterday. World Humanitarian Day is a day when people around the world are asked to perform a small task in the spirit of helping other.

Thanks to the help of Beyonce, the organizers say that the global event made history by inspiring over 1 billion messages on Twitter, Facebook, and other social media websites. Andrew Essex, the chief executive of Droga5 which helped to organize the event, told Yahoo News on Sunday that this is arguably the largest mobilization of good intention in web history. “Think of it as “We Are The World” for the social media generation. Droga said that the campaign hit its billion message goal with 20 minutes to spare. There were a total of 1,029,763,492 messages scattered across the World Wide Web.

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A website was launched earlier this month and collected pledges and messages from people, asking for ideas and encouraging others to spread the word. Though we couldn’t all film awesome music videos and belt out our latest singles, there were many suggestions of things to do to help, such as making a sandwich for someone in need, or volunteering at local shelters.

Beyonce’s video was filmed last week at the United Nations in New York. The song is from her newest album “4.” The singer is donating the video, which was produced by Scott Robinson and codirected by Kenzo Digital and Sophie Muller, to the campaign. The video was shot specifically for the campaign. Her goal was to encourage the spread of positivity. She tweeted to her over 5 million followers on Twitter about the campaign, and even changed her avatar to help promote the special day.World Humanitarian Day

Not only did Beyonce enlist the help of her fans, she also encouraged many of her celebrity friends to help support the global campaign for World Humanitarian Day. Justin Bieber, Lady Gaga, and the Obama’s were just a few of the many who signed on to support the day. Some others who also said they would be participating are Rihanna, Shakira, Jay-Z, Gwuneth Paltrow, and Chris Martin.

World Humanitarian Day first began in 2009 and was started by the U.N. General Assembly. It coincides with the anniversary of the 2003 bombing of the United Nations headquarters in Baghdad, which killed 22 of the U.N. staff.

Keaven Neely

Keaven is a stay at home mother of two little girls. She writes her blog This Mama Is Crazy and also sells her arts and crafts on her Etsy site. Writer of “The No BS Zone”

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